A truly creative hand drawn illustration menu design for quirky Swansea nightclub. Seen In Design provided hand drawn illustrations for Swansea based bar Fancy A Rum. The brief was for a unique and quirky menu design that compliments the iconic surroundings of their cocktail bar.
The ultra hip bar didn’t want the traditional nightclub design with high quality photography of their cocktails, instead they were looking for an arty way to showcase their cocktails. Fancy A Rum are no ordinary cocktail bar. They serve cocktails in baked bean cans, glass skulls and kettles, so they needed something special for their menu to represent this. With Fancy A Rum having such an extravagent way of doing things, we had to match this with the nightclub design to keep the menu on brand.
Our graphic design team created custom menu illustrations. Our team were sent photos of each cocktail and our in-house illustrator created each cocktail design by firstly hand drawing the artwork, digitalising the drawings and then water colouring them before they were used as key assets of the new cocktail menu design. A unique menu design to perfectly match the ethos of the Swansea based club.
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