Menu Rebranding for American Themed Restaurant Group

Adding some stars and stripes to the English Riviera where 3 well known eateries were looking for a brand uplift as well as updated food menu designs and signage.

Banx Café, The Factory Restaurant and Jack’s Café are members of a well established bar and restaurant group, located in prime spots, including Torquay town centre, Paignton town centre and Torquay harbour side, offering quality snacks, mains and cocktails, with a lot of footfall passing by, it is key for their appearance to be professional, matching the companies personality and services.

The group were looking for new breakfast, cocktail and main menu designs to be used across all of their establishments.

The plan for the new menu design was to incorporate more of an American theme, we decided to include a clean American styling that looks modern and on point, using neon graphics that are very current with clear categorisation of their popular dishes.

Alongside the food menu designs and printing, we created external signage, including A-board designs – a stripped back version of the menu with an on-brand design. A-boards can be very effective marketing tools in popular footfall areas, having a well-designed board makes all of the difference.

The sites received positive feedback on the menus, and boards as the new modern styling was attractive to their customers and possibly more importantly, the designs were clear and easy to read.

Want to talk about menu design?

Give us a ring 01626 331 000 or

Email studio@seenindesign.com to discuss what we can do for you.

themed restaurant menu design


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